Visit Pittsburgh, the marketing arm of the city of Pittsburgh, is considering hosting Super Bowl LVII in 2023. According to WTAE, the city is aiming to submit a bid package to the NFL by 2018.
Their preparations include visiting other host cities along with a delegation that includes representatives from Allegheny County, the Steelers, the Airport Authority, the Allegheny Conference, and the Pittsburgh Downtown Partnership. On Monday, they will visit New Orleans, the city that hosted their 10th in 2013. Only Miami has hosted as many Super Bowl games, so the sports commission in New Orleans should be able to let Visit Pittsburgh know what they are getting into. The delegation will also visit New York, Detroit, and Minneapolis.
Visit Pittsburgh CEO Craig Davis said via WTAE, "New Orleans has hosted the Super Bowl successfully a number of times. They know how to do it, and to their credit, they're going to impart some information to us."
Pittsburgh could be an ideal city for a Super Bowl. They have enough hotel rooms to comply with the NFL requirement of 30,000 rooms within a 90-minute drive. Davis also cited the city's layout and low cost of living. A Super Bowl in Pittsburgh could generate between $80 million and $100 million, so there are economic benefits to hosting the event.
Nonetheless, fans of the Steelers might be weary of hosting a Super Bowl as no team has ever made it to the Super Bowl when it is held in their home stadium.