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Ben Roethlisberger’s ‘Dilly Dilly’ call reaches the far ends of Steelers Nation

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If you haven’t seen, or heard of, the Bud Light commercial where the “Dilly Dilly” term originates, Steelers fans certainly know about it now...

NFL: Tennessee Titans at Pittsburgh Steelers Philip G. Pavely-USA TODAY Sports

The Pittsburgh Steelers are 8-2, coming off a huge 40-point output vs. the Tennessee Titans on Thursday Night Football. This is great news for the team pressing forward, but why on earth is the term “Dilly Dilly” being talked about so much?

For those who haven’t seen the new Bud Light commercial where the phrase was coined, check it out below:

While this had absolutely nothing to do with the Pittsburgh Steelers heading into the Week 11 game at Heinz Field, it was in the fourth quarter when the two entities became one — thanks to Ben Roethlisberger.

It was there when you heard Roethlisberger, in his pre-snap cadence, yell, “Dilly Dilly!”

It caught our attention, as well as others, on social media:

As of Friday morning, the term “Dilly Dilly” was trending in and around the Pittsburgh area on Twitter.

The phenomenon continued to grow, and inspired a hilarious video by our friends at Benstonium. Check it out...oh, and “Dilly Dilly!”