Steelers safety Troy Polamalu gets better with age. Or, at least the marketing division of Suave shampoo thinks so.
The company with more bottles of product on the shelves of Walgreens and Pamida covered in dust is looking to upgrade its current image as a low-cost alternative to quality to a high-priced, playmaking shampoo by signing Polamalu to a five-year endorsement deal.
The product line, dubbed "The Action Series," will have shampoo and conditioning products for men, women and some pets. It will be on sale with Suave's regular partners, Walgreens and Pamida, or any other fine retailer that has a pharmacy and sells As Seen On TV products.
The Action Series will join Magic Mesh and the Wax Vac on shelves and will go on sale immediately. And we can expect to see it often. The company will launch an advertising campaign featuring Polamalu that will run throughout the season, and will include multiple Super Bowl spots, according to the company's web site.
Comments
hair
By Kid-A on 04.01.13 7:21am
Oh so beautify
By slatedog57 on 04.01.13 8:01am
This makes me angry!
When is this stuff going to end! Where is the commitment from the Rooneys!
By Anthony Defeo on 04.01.13 8:29am
clearly the Rooneys
don’t care about winning
By count'em_six on 04.01.13 9:37am
And they're cheap.
Going with Suave over Head and Shoulders.
By Anthony Defeo on 04.01.13 9:59am
Not to Mention
They CLEARLY don’t care about players health—dandruff.
By big-boy-cat on 04.01.13 11:10am
Another head related malady callously being ignored by ownership...
…damn Goodell to perdition for his repeated washing of his hands of this matter, while players’ future health is rinsed away.
By PaVaSteeler on 04.01.13 1:27pm
That's How It Starts Pa.
Next thing they won’t even care about proper jock strap laundering.
By big-boy-cat on 04.01.13 2:19pm
Loving it and Troy rocks some Tai Chi.
By steeler fever on 04.01.13 9:09am
Two in one day?
The Redman one worked much better.
By Cold_Old_Steelers_Fan on 04.01.13 9:10am
Hmmm…I thought this one would be funnier. Guess I shoulda figured though, football fans even take their humor seriously.
By Neal Coolong on 04.01.13 9:55am
Read my signature and see if I think this is funny!
lol
By Thomas Crawford on 04.01.13 11:40am
I thought they were both pretty good. People are harsh here, hehe.
By VoxMediaUser504703 on 04.02.13 11:19am
Ben announces retirement
Moving to Arizona to have someone coach him on his golf swing.
By alfresco on 04.01.13 10:08am
I heard that.
Haley was a golf coach. Maybe they are going to AZ together. Haley already owns property there.
By Thomas Crawford on 04.01.13 11:42am
"Haley already owns property there."
Ocean Front I believe.
By big-boy-cat on 04.01.13 12:24pm
ooohhh….wish I had remembered that yesterday…coulda got a lot of miles out of that.
By Neal Coolong on 04.01.13 12:41pm